Skip to main content

Connect BigCommerce to AIQ Marketing + Loyalty

About the AIQ <> BigCommerce Integration

Review our Integration Grid for supported features.


This article covers connection for AIQ Marketing + Loyalty.


How to Connect AIQ to BigCommerce

BigCommerce Steps

  1. In BigCommerce, follow these steps to setup your credentials.

  2. Name: This should be unique amongst your credentials and should never be changed.

  3. Get your API Path and API Key (Access Token)

  4. AIQ Requires the following scopes

  5. Customers - Write if enabling contact syncing, otherwise Read

  6. Information & Settings - Read

  7. Orders - Read

  8. Products - Read

  9. Store Inventory - Read

  10. Store Locations - Read

AIQ Steps

  1. Navigate to Settings > Integrations, search for BigCommerce and click the on it to open the integration card.

  2. Fill out the credentials with the information obtained in BigCommerce

  3. API Path

  4. Access Token

  5. Name

  6. After these are filled in, click the Add Credential button.

  7. Scroll down to the Loyalty section and check off the box next to Required All users from this source have passed an age gate compliant with my industry.

  8. Lastly, click the purple Connect button in the top right. You have now completed the minimum settings needed to connect your integration!

How to Map a Store

  1. Navigate to Settings -> Company Account > Retail Store

  2. Click Edit on the store you wish you map

  3. Under Store Mappings you'll see the BigCommerce symbol

  4. Click on the empty field to the right of the symbol and a dropdown will appear to "map" the key

  5. Click Save settings and you are done mapping the store. Keep in mind this must be repeated for any additional stores that you add to the account.


Additional AIQ Settings

The following additional settings are available on the BigCommerce integration card in AIQ. To access them, navigate to Settings > Integrations, locate BigCommerce and click on it to open the integration card.

Enroll Personas in loyalty program who purchased after

Automatically enrolls shoppers in the loyalty program if they had a sale on or after the date you specify. Enrolled shoppers earn points for sales on or after that date. Takes 24 hours to reflect.

Send SMS double opt-ins to Personas who purchased after

Sends an SMS double opt-in request to shoppers with a phone number who had a sale on or after the date you specify. Takes 24 hours to trigger.

⚠️ Warning: If this setting is removed after it has been set, it can cause loyalty Personas to be lost if they only became a member through this setting and did not use a signup form. We do not recommend changing this after it is set.

Sync Personas / Sync Contacts

Enabling this setting allows AIQ to keep shopper records aligned between BigCommerce and AIQ.

  • From store to AIQ: Updates made to shopper profiles in BigCommerce (e.g., name, email, phone number, or date of birth) will flow into AIQ.

  • From AIQ to store: If a shopper signs up through an AIQ form and no existing match is found in BigCommerce, a new shopper profile will be created in BigCommerce automatically.

⚠️ Warning: The store remains the source of truth — to change a shopper's contact info, update it directly in BigCommerce so it flows through to AIQ. Syncing begins from the day it is enabled; existing records will not be retroactively synced.

Dynamic Content

Enabling this allows AIQ to pull products from BigCommerce for use in Dynamic Content, filling in personalized product recommendations in campaigns and in the Loyalty App.

Use AIQ's last backup

Freezes data from this source at the last audience run and stops AIQ from hitting the BigCommerce API for new data.

⚠️ Warning: Do not turn this on unless you are switching POS systems and want to retain existing data.


FAQs

How long does it take before I start to see my POS data in AIQ?

Within 24 hours, you should see data populating in AIQ


How can I confirm that the integration is active and signups are being sent?

Look under your Personas page in AIQ. The integration is functioning properly if you see "bigcommerce" under the Sourced from column


I am getting an account notification that I have unmapped stores, how can I fix this?

Once you see data coming through AIQ, you must "map" the API key to the store(s) to assign a "favorite store" to the shopper. See How to Map a Store above for directions on how to accomplish this.


Need Help?

If you need assistance, reach out to AIQ Support anytime via chat widget within your AIQ Dashboard.

Did this answer your question?