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Data & Privacy

Manage brand-sponsored Loops placements, brand data sharing access, and customer data opt-out and deletion controls in AIQ Data & Privacy settings.

Updated over a week ago


Brand Sponsored Loops

โ„น๏ธ Note: Loops are in Beta as of 8/19/25. If you are a Brand who would like early access, please reach out to your CSM.

Loops allow brands to sponsor placements on retailers' consumer-facing touch points (campaigns, ecommerce menus, etc.).

The checkmark next to "Acknowledged Loops Co-Marketing Agreement" just indicates that you (or someone on your account) has seen the terms. You can turn this feature off at any time.

How to Enable/Disable Loops Entirely

  1. Navigate to Settings > Data & Privacy > Brand Sponsored Loops

  2. Toggle "Allow brands to sponsor loops" ON/OFF

  3. Save

How to Enable/Disable Certain Loops Placements

  1. Navigate to Settings > Data & Privacy > Brand Sponsored Loops

  2. Under Loops placement permissions, toggle certain placements ON/OFF

  3. Save

How to Limit Loops Placement Access to Certain Brands

  1. Navigate to Settings > Data & Privacy > Brand Sponsored Loops

  2. Click "Edit Access"

  3. Add/remove brands via the toggle

  4. Save


Brand Partner Data Sharing

AIQ shares anonymized retailer data with brands (no customer PII or sensitive information). Retailers can manually block certain brands from accessing their data through the "Edit Access" button.


Customer Data Controls

Give customers a place to change their Data & Privacy settings (this both opts them out AND deletes their information and points). You can paste this URL on your website for self-service and/or use this link to opt a specific persona out:

  1. Navigate to Settings > Data & Privacy

  2. In the Customer Data Controls section, copy the link at the bottom

  3. Open a new tab and paste the link

  4. Read through the page, click Submit

  5. Enter the customer's phone number and/or email and click Opt out

  6. This will also delete their information and remove their points

โ„น๏ธ Note: Customers can also go through the above process themselves if you provide them with the URL to change their data preferences.


Need Help?

If you need assistance, reach out to AIQ Support anytime via chat widget within your AIQ Dashboard.

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